Associate Professor Saras D. Sarasvathy is a member of the Strategy, Entrepreneurship and Ethics area and teaches courses in entrepreneurship and ethics in Darden's MBA program. A leading scholar on the cognitive basis for high-performance entrepreneurship, her book Effectuation: Elements of Entrepreneurial Expertise was nominated for the 2009 Terry Book Award.

This is the link to the slides I use in class a as a guide.

A must see that will help you understand why less is more.
Google TechTalks April 27, 2006 Barry Schwartz

Although this video is a bit old (2011) it contains a lot of principles.
HackFwd Build 0.7 - Berlin September 2011 We were honoured to have Werner Vogels, Amazon.com CTO, give a talk at HackFwd's Buil 0.7 event in Berlin on the how and the why of Amazon's cloud business. In the talk, Vogels covers Amazon's history, design principles and learnings from building a world-changing cloud services business. Watch the video for the entirety of the superb talk. "Amazon is a technology company. We just happen to do retail", Vogels says. "Everything Amazon does is driven by deep technology stacks." There are a number of design principles about what Amazon has built and how they have built it, but there is also a history. Watch the video, or read more at the HackFwd blog at http://hackfwd.tumblr.com

A sentence often forgotten, but I think that very relevant is that: "That is, while there is value in the items on the right, we value the items on the left more. "

This a great article that explains why you can not divide a project in small units, estimate each unit and then sum the small estimates to get a project estimate. It will be great if that worked but it does not.

This article shows that software is a more and more important at companies, and hence I believe that understanding how software is built we can understand better how to build this new companies.